A poster for the Lunapark, designed by Reyn Dirksen in the Netherlands in 1950.
This iconic and rare poster was designed for the “Lunapark” fair in Amsterdam, the Netherlands that ran from 2 to 10 September 1950. The dates and location are mentioned at the poster, so is the slogan “vele attacties – lage prijzen” (many attractions – low prices). The colourful image of a clown in front of a dark background creates a very appealing style. The crosses on Amsterdam’s coats of arms are reflected in the artwork on the clown’s hat. The This beautiful, large piece would make a great addition to the decor and is a wonderful find of Dutch modern history!
It remains in very good, vintage condition with minor wear consistent with age and use, preserving a beautiful patina.
Reyn Dirksen (1924–1999) studied at the Institute of Applied Arts Education, which is now the Rietveld Academy in Amsterdam. He has created dozens of posters for a wide range of products. Many large companies as well as the municipality of Amsterdam made use of his design talent. For Amsterdam, he made a lot of posters for events, of which the most famous ones include HISWA, Fashion week, KLM and Schiphol, Heineken, Bols, Verkade, Rizla, Holland-America and Dutch Railways, Red Cross, etc.
His most sought-after fairground posters, such as the LUNAPARK, also date from that time and have become a real collector’s item. This includes the famous “All Colours tot he Mast” poster that was designed for the “Intra-European Cooperation for a Better Standard of Living Poster” by the George C. Marshall foundation. It was picked as the winner out of more then 10.000 designs from all over the world! The poster was seen as a visual metaphor of the poverty in Europe during and after the Second World War and the value of uniting the European countries, like a ship in raging water.